New Delhi: Casual gamers who started playing online during the COVID-19 pandemic are revolutionizing online gaming, industry insiders said Wednesday.
Industry players such as semiconductor company MediaTek, handset companies Oppo and Poco India, and gaming platforms Winzo and Gamezop are all vying for device and content complemented by a strong digital infrastructure for the growth of India’s online gaming sector. Emphasis on innovation.
Anku Jain, managing director of Mediatek India, said online gaming adoption has increased during the pandemic.
“In India, we have seen a 40% increase in the number of serious gamers, and we expect this trend to continue. shows that people are willing to pay for games.We need a powerful chipset to improve the gaming experience.We have been focusing on the catering requirements of gamers .
He said gamers need low latency and high bandwidth from their devices to win the games 5G brings, and chipsets need to support these factors.
“5G devices have been present in India even before the launch of 5G services. 5G services will provide devices with high bandwidth to increase their global competitiveness. As it goes up, we expect the price of the device to go down,” Jain said.
According to a KPMG report, India had 43.3 million online gamers in fiscal year 2021 (fiscal year) and is expected to grow to 65.7 million by fiscal year 2025.
Online gaming industry revenue was Rs 1,360 crore, with casual gamers contributing Rs 602 crore in FY21. The revenue level of the Indian online gaming industry is expected to rise to Rs 29 crore, with casual gamers contributing Rs 169 crore by his 2025 fiscal year.
Ashish Gupta, head of marketing for India and South Asia at Riot Games, said Reliance Jio played a key role in adding millions of gamers with the launch of JioPhones.
Gupta said JioPhones will help turn non-gamers into casual gamers, and many of these casual gamers are expected to mature as gamers willing to use smartphones.
Poco India Country Head Himanshu Tandon said the gaming industry has grown tremendously over the past two years and his company has started to focus on developing devices for the gaming industry.
The company has launched smartphones for enthusiast gamers who want a high-performance device and are ready to pay more to play games.
“But it is casual gamers who are revolutionizing the industry. Over the past two years, many non-gamers have transitioned to casual gamers. We are targeting these two cohorts (geek and casual gamers). We are doing it,” Tandon said.
He said that the price-performance ratio is very important for casual gamers, and to unleash the potential of casual gamers and offer gaming devices in the price range of Rs 15,000 and Rs 10,000, we have developed a powerful chipset at the most affordable price range. I said it should be offered at a price.
(This report is published as part of an auto-generated syndicated wire feed. Copied by ABP Live, unedited except for headlines.)
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